In this role you will...
- Own Marketo, Salesforce, Account Based Marketing Tools and drive best practice usage of the platforms in nurture, campaign execution, and email marketing;
- Work collaboratively with the marketing team to automate and drive performance of all campaign types including events, webinars, offers, announcements and releases;
- Design and implement a marketing measurement framework, to proactively identify trends and root causes for performance;
- Help streamline marketing processes including annual planning, quarterly business reviews, budget tracking and reporting;
- Make suggestions, research, evaluate and onboard new marketing technology tools;
- Support marketing team in operational execution of events, webinars, and content.
- You have 3-5+ years experience with Marketo (Marketo certification preferred), Salesforce, ABM strategy and ownership of ABM tools and processes;
- You are analytically minded - use data to make decisions;
- You have project management skills with experience gaining consensus and driving deliverables with individuals inside and outside the organization;
- You have experience with a variety of sales and marketing systems and tools and an understanding of how they interact and integrate with Marketo.
You will thrive in this role if...
it's my job
THE JOB AT BACKBASE
This critical position requires an automation expert with extensive experience managing Marketo, integrations with salesforce.com, websites and other partner applications. apply now
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a global community
With 60+ nationalities working side-by-side in 9 offices around the world, Backbase is a place where you can work on projects with people from all over the world.
pride and fun
We take pride in our achievements and we love to celebrate them. We host a variety of parties, celebrations, team outings, games nights and office drinks in all our global hubs.
We leave when our clients are happy. Not a day earlier. This committed way of working has won over a lot of our clients’ hearts. This isn’t our first rodeo.
join us to
This is the place you need to be… We want to know you and your skills.