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Amsterdam Utrecht

Poland

Krakow

United Kingdom

Cardiff London
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North America

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Toronto

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Asia

Singapore

Singapore
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Middle East

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Dubai
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Senior Campaign Marketing Manager

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before...

JOB FUNCTIONS

At Backbase, we’re always pushing ourselves to improve the lives of people around the world. We’re here to make a difference, to make banking an easier and more accessible part of peoples’ daily lives. We believe that everyone in the world should have access to manage their financial health, that’s why we say:
“Out with the old, in with the new.”
Gone are days of traditional, restrictive banking. We help financial institutions become 100% digital. Our Engagement Banking platform helps banks deliver powerful, people-centric solutions and provide superior digital banking experiences to customers worldwide.
    At Backbase, we like to aim for the stars. That’s why our perfect candidate looks a little something like this:
  • You have over 5 years experience in marketing enterprise software solutions (experience in FinTech is a plus);
  • You have a proven track record in designing integrated marketing campaigns and account-based programmes that made an impact on both the Upper and Middle funnel;
  • You speak, write, present, persuade, inspire and motivate in fluent English;
  • You have strong project management skills and the ability to act decisively.
  • You’re comfortable working with different cultures across various time zones.
  • You have a bachelor’s degree in Marketing and knowledge of the modern marketing stack, meaning SalesForce.com, Marketo, LinkedIn and various PPC channels relevant in reaching B2B audiences.
  • You will absolutely nail this job if you’re:
  • Street-smart and digital savvy.
  • A hands-on team player who gets stuff done and drives progress:
  • Eager to learn and share your newfound knowledge with the team.
More about this opening
    The Backbase community of individuals is a tireless, driven group that, simply put, gets things done.
Marc Corbett
Marc Corbett Senior UX Designer, US Hub

trust me,
it's my job

THE JOB AT BACKBASE

As Campaign Marketing Manager, you play a pivotal role in telling our story. You create awareness through integrated marketing campaigns and drive demand for specific product lines and customer segments. Equipped with a deep understanding of customers needs and our product, you design and launch compelling campaigns and assets for each part of the buyer journey.
We haven’t assigned you a desk yet but you’ll be part of a fast-moving and cross-functional Marketing team that collaborates with Product Management, Product Marketing and Sales. Together, you ensure that the campaigns are compelling and offer value to various customer groups and personas.
Within the Marketing team, you orchestrate the campaign creation process and execution, working together with the designers, copywriters and digital marketers as well as liaise with the regional marketing leaders. You’ll be responsible for:
Campaign development: Strategise and launch integrated marketing campaigns to generate demand and create impact on the top of the funnel.
Account Based Marketing: Apply a systemic account based outbound approach to engage with the broad target audience within financial institutions. Create memorable moments that deliver value by designing compelling stories and assets, relevant to every stage of the buyer journey.
Go-to-market: Support the launch of new propositions by making sure that Backbase owned channels and assets are up-to-date and impactful.
Measure and learn: We move forward by learning. You measure the impact of your campaigns, analyse performances and continuously look for ways to improve. apply now

REASONS TO 
JOIN BACKBASE

develop yourself

Join one of the knowledge-sharing breakfasts to discover more or come to a guild meeting to share ideas.

a global community

With 60+ nationalities working side-by-side in 9 offices around the world, Backbase is a place where you can work on projects with people from all over the world.

pride and fun

We take pride in our achievements and we love to celebrate them. We host a variety of parties, celebrations, team outings, games nights and office drinks in all our global hubs.

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trusted by
leading banks

We leave when our clients are happy. Not a day earlier. This committed way of working has won over a lot of our clients’ hearts. This isn’t our first rodeo.

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join us to
reach our
moonshot

This is the place you need to be… We want to know you and your skills.

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you impact
an industry

MARKETING

Our main goal is to help drive the digital banking revolution. We want to turn banking into a valuable experience while creating maximum value for our customers and  Backbase.  Whether through a powerful visual campaign or an impactful demand generation program, we always know how to find the right details to win the client over. We are geared towards growth, using reliable and credible stories to create brand awareness and thought leadership for Backbase. Working together with our teams in Amsterdam, USA, and Singapore, we achieve our ambition globally while staying relevant locally.

team challenge

MARKETING 

You are the brand custodian who chooses the right voice, visuals, and tools to promote Backbase when and where needed. You co-own the challenge of explaining to our existing and potential customers why Backbase matters.  Together with a team of analytical and creative minds, you run experiments and create boundary-pushing campaigns to maximize customer engagement and increase our brand awareness.

worldwide reach

Works closely together with our teams in the US, Canada, UK,  LATAM and APAC. 

big opportunities 

We believe in life-long learning. We are constantly improving and reinvent the way we do things to maximize customers’ engagement. 

make an impact

We are here to make banking easier for millions of people globally. Your creative ideas will support Backbase in achieving this goal.

fun 

Friday beers, yearly parties, team outings, and games nights. Here, you’d build real friendships.

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find your next job
at Backbase

Location

  • Amsterdam 30
  • Atlanta 2
  • Cardiff 8
  • Dubai 3
  • Frankfurt 2
  • Krakow 5
  • London 4
  • Mexico City 2
  • Mumbai 1
  • Princeton 2
  • Singapore 3
  • Utrecht 1
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Senior Campaign Marketing Manager

the bicycle capital
of the world

BACKBASE IN AMSTERDAM

Where it all began! Two guys, our founder Jouk and his partner, set out on a mission “to make the internet more beautiful”. Fast-forward 16 years, our offices in Amsterdam are home to over 480 people. The Amsterdam HQ is the largest of our offices and boasts an international mix of talented people. Working in software engineering, sales, marketing, academy or business support, we have a great team that’s driving our growth.

Located in Amsterdam-Oost (East), our EMEA HQ offices are a stone’s throw away from the beautiful Tropenmuseum, the Amsterdam Royal Zoo and famous windmill brewery Brouwerij ‘t IJ. Famous for its breathtaking architecture, canals, and over 881,000 bikes,  Amsterdam is a city that’s easy to fall in love with.

#international

CULTURE

Our Amsterdam office is home to people from all over the world working in small, lean teams. Loud and busy sometimes but always friendly, helpful, and super fun. We love to celebrate each other’s achievements, share jokes, and our love for food, movies, traveling, and sports. We’re one big and diverse family working towards the same goal.

With graffiti of Marilyn Monroe and Pulp Fiction stars John Travolta, and Samuel L. Jackson looking cool on our walls, you can probably guess that we love entertainment. From games nights and parties to boat rides and Dj gigs – you name it, we have it.

lunch

Free, healthy lunches every day. Plus snacks and drinks.

social

Friday parties every month. Office boat you can use with your team.

health

Discounted gym membership through our corporate fitness plan.

find your next job
at Backbase

Location

  • Amsterdam 29
  • Atlanta 2
  • Cardiff 8
  • Dubai 3
  • Frankfurt 2
  • Krakow 5
  • London 4
  • Mexico City 2
  • Mumbai 1
  • Princeton 2
  • Singapore 3
  • Utrecht 1
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curious

OUR VALUES

We explore new routes. We don’t shy away from being critical of ourselves, our products and our industry. We are open, direct and always questioning the status quo; to keep on learning and keep ourselves and others on their toes.

can do

OUR VALUES

No matter the challenge, we use our creative minds to find ways to make things happen. We are ambitious to be the best in class in the industry. Raising the bar. Pushing each other’s limits to bring out our best. We are determined & pragmatic. No Fluff. Just Stuff.

entrepreneurial

OUR VALUES

We solve hard problems and look for new opportunities for growth. We inspire. We mobilize the right talent to succeed in our mission. We persevere where others would give up. We feel proud when our vision comes true.

craftspeople

OUR VALUES

We are a company of builders, designers, makers, and doers, always open to learn and improve, shaping the future of banking together with our customers. We ask for feedback and constantly seek insights that make us better.

together

OUR VALUES

We are strong. We come from all over the world and embrace diversity. We believe in open dialogue among a small team of people who trust one another, who are focused outside themselves. This way we create shared consciousness and shared authorship of ideas that no single person could have arrived at independently.

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can do
entrepreneurial
craftspeople
together

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we're looking for!

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Senior Campaign Marketing Manager

you applied
what now?

APPLICATION PROCESS

Your upcoming steps in the hiring journey with us depend on the role that you have applied for, however, this is what you can expect. In the meantime, if you have any questions, please contact us at [email protected].

Let’s Connect

Your application just landed on our desk and one of the recruiters will get back to you as soon as possible.

Let’s Meet

Let’s find out how you and Backbase can work together. We’ll call you for an open discussion, so feel free to ask any questions that you might have.

Let’s DeepDive

The next step in your journey is to meet us in person. Our secret sauce is hiring people with different perspectives. Show us your special powers in a case or a technical test. Again, the process differs per role, your Recruiter will tell you all about it.

Welcome to the family!

It’s official – let’s make it happen together! We look forward to shaping the future of banking with you.

 

 

recruiter

MEET Hanna Nygren

be the one
we're looking for!

apply now

Senior Campaign Marketing Manager

find your next job
like Senior Campaign Marketing Manager

Location

  • Amsterdam 57
  • Atlanta 8
  • Bogota 1
  • Boise 2
  • Cardiff 9
  • Dubai 1
  • Frankfurt 3
  • Hyderabad 1
  • Krakow 10
  • Kuala Lumpur 2
  • London 1
  • Melbourne 1
  • Mexico City 8
  • Princeton 1
  • Providence 2
  • Singapore 7
  • Tokyo 4
  • Toronto 6
  • Utrecht 2
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Job radar

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Senior Campaign Marketing Manager

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