Banking is changing rapidly. With Big Tech and Neobanks taking customer expectations to new heights, the industry is quickly transforming. At Backbase we are powering this digital revolution. As an Amsterdam-based global software company we have made it our mission to be the preferred banking app for 10% of the world’s smartphone users. We are here to make a positive impact on people’s daily lives by making finance easier, and to turn banking into valuable experiences. That’s why we help banks across the globe become digital-first, create people-centric solutions and enable them to deliver superior digital experiences to their clients.
With your data driven approach you create insights and track the revenue contribution and attribution of our campaigns. You are a member of the digital marketing tribe and support our global and local online marketing campaigns. Being part of an international marketing team, you will work closely with the field marketing managers, growth marketing manager, data analysts, and copy & design team to create impactful online campaigns.
We're looking for an analytical and creative individual to experiment, iterate quickly and optimize continuously.
2+ years of analytical, operational and/or consulting experience in online marketing.
Proficiency in Google Adwords, Analytics, Linkedin Campaign Manager
Ability to work in a demanding, fast paced, high growth environment under tight deadlines
Good understanding of what user lifecycle is and how to optimize each of its different stages
Great communicator who thrives in a collaborative environment
Data-driven personality with willingness to take calculated risks
Experience working with data scientists, data visualization tools, attribution modeling, and data feeds
Hands-on, proactive approach and established testing philosophy
Experience with A/B testing
it's my job
THE JOB AT BACKBASE
You create compelling creative and landing pages to boost our PPC performance overall.
You support our marketing automation and email marketing initiatives.
By analyzing web behavior, you create better customer experiences on our website and improve the conversion on our pages.
You contribute to the overall measurability of marketing impact, track performance by channel and come up with suggestions for improvement.
In short, you enjoy switching from crunching numbers, coming up with innovative ideas to configuring campaign set up. apply now
Use your yearly training budget to polish your skills. Join one of the knowledge-sharing breakfasts to discover more or come to a guild meeting to share ideas.
a global community
With 60+ nationalities working side-by-side in 9 offices around the world, Backbase is a place where you can work on projects with people from all over the world.
pride and fun
We take pride in our achievements and we love to celebrate them. We host a variety of parties, celebrations, team outings, games nights and office drinks in all our global hubs.
We leave when our clients are happy. Not a day earlier. This committed way of working has won over a lot of our clients’ hearts. This isn’t our first rodeo.
join us to
This is the place you need to be… We want to know you and your skills.