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United Kingdom

Bristol Cardiff London
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Asia

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Field Marketing Manager – UKI& Benelux

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JOB FUNCTIONS

Are you looking to experience the full spectrum of B2B marketing? Here’s your opportunity. At Backbase we are changing the way people bank. We help banks to become digital natives, and deliver unique banking experiences. As the Field Marketing Manager UKI/Benelux, you will collaborate with marketing and sales teams to build and drive marketing strategy, assist in planning, conducting and executing operations of all regional marketing campaigns, both online and offline.


Reporting directly to the Head of Marketing EMEA, you will create content, manage digital campaigns as well as manage all physical and/or virtual tradeshow and event planning and logistics. You support lead tracking, lead management and to qualify and identify campaign ROI. In short, you support all marketing communication and work with partners to launch awareness and lead generation campaigns.

You will work closely with both our Global Marketing Team and relevant vendors in-region and locally to ensure deliverables required for your territory are met in a timely and effective manner.

In this role, you will also partner closely with the local sales team and key partners to support pipeline growth.
  • You have 5+ years of experience in field marketing, marketing communication, and/or corporate communications;
  • You bring 3 years of experience in Account Based Marketing, preferably for an Enterprise Software Solution;
  • You have had success in PR and social media as a means to position the brand;
  • You have experience with managing partner marketing;
  • You have knowledge of the modern marketing stack: SalesForce.com, Marketo, LinkedIn and various PPC channels relevant in reaching B2B audiences.
  • You have a bachelor’s degree in marketing
  • You are fluent in English, both written and verbal.

  • You will thrive if you have;
  • You have a positive, self-starter attitude!;
  • You have hunger to make an impact;
  • You have strong analytical skills with a focus on details;
  • You have motivation to educate stakeholders;
  • You have the ability to work as an integral part of a geographically-dispersed team that requires you to work a flexible schedule and occasional travel;
  • You have excellent verbal and written communications, including ability to explain analysis to business audiences and effectively communicate at multiple levels in the organization.

  • What we offer you
  • Great colleagues and a genuine fun place to work;
  • Support and learning on the job;
  • Dedicated budget for training;
  • The opportunity to make it your own and have a direct impact in the local markets;
  • Flexible work environment.
More about this opening
    The Backbase community of individuals is a tireless, driven group that, simply put, gets things done.
Marc Corbett
Marc Corbett Senior UX Designer, US Hub

trust me,
it's my job

THE JOB AT BACKBASE

Based on the annual Go-to-Market-Strategy, you will create a Marketing plan to support the ambitious revenue goals for your territory: United Kingdom, Ireland, Belgium, Netherlands and Luxembourg.
  • You will create awareness and build a thought leadership position for Backbase by creating relevant and credible stories that resonate in the press and influential financial services and banking (social) media landscape;
  • You run integrated (account-based) demand generation programmes and own the forecasting, measurement and analysis of your campaigns;
  • You create content based on the local market and customer needs which you uncover together with the sales and partner team;
  • On a daily basis, you will work the partner team and partner ecosystem to build joint marketing campaigns;
  • You will execute customer and partner communications campaigns such as webinars, user conferences, round tables;
  • You are working closely with the global marketing team you will improve conversion of all PPC channels as well as engagement and conversion of the website.
  • apply now

    REASONS TO 
    JOIN BACKBASE

    develop yourself

    Join one of the knowledge-sharing breakfasts to discover more or come to a guild meeting to share ideas.

    a global community

    With 60+ nationalities working side-by-side in 9 offices around the world, Backbase is a place where you can work on projects with people from all over the world.

    pride and fun

    We take pride in our achievements and we love to celebrate them. We host a variety of parties, celebrations, team outings, games nights and office drinks in all our global hubs.

    schreenshot, backbase
    screenshot mobile, backbase
    screenshot, mobile, backbase

    trusted by
    leading banks

    We leave when our clients are happy. Not a day earlier. This committed way of working has won over a lot of our clients’ hearts. This isn’t our first rodeo.

    abn amro, backbase royal bank canada logo, backbase hsbc logo, backbase credit union logo, backbase

    join us to
    reach our
    moonshot

    This is the place you need to be… We want to know you and your skills.

    Application form

    you impact
    an industry

    MARKETING

    Our main goal is to help drive the digital banking revolution. We want to turn banking into a valuable experience while creating maximum value for our customers and  Backbase.  Whether through a powerful visual campaign or an impactful demand generation program, we always know how to find the right details to win the client over. We are geared towards growth, using reliable and credible stories to create brand awareness and thought leadership for Backbase. Working together with our teams in Amsterdam, USA, and Singapore, we achieve our ambition globally while staying relevant locally.

    team challenge

    MARKETING 

    You are the brand custodian who chooses the right voice, visuals, and tools to promote Backbase when and where needed. You co-own the challenge of explaining to our existing and potential customers why Backbase matters.  Together with a team of analytical and creative minds, you run experiments and create boundary-pushing campaigns to maximize customer engagement and increase our brand awareness.

    worldwide reach

    Works closely together with our teams in the US, Canada, UK,  LATAM and APAC. 

    big opportunities 

    We believe in life-long learning. We are constantly improving and reinvent the way we do things to maximize customers’ engagement. 

    make an impact

    We are here to make banking easier for millions of people globally. Your creative ideas will support Backbase in achieving this goal.

    fun 

    Friday beers, yearly parties, team outings, and games nights. Here, you’d build real friendships.

    sales & marketing, flowers, employees, backbase
    sales & marketing team, backbase

    find your next job
    at Backbase

    Location

    • Amsterdam 30
    • Atlanta 2
    • Cardiff 8
    • Dubai 3
    • Frankfurt 2
    • Krakow 5
    • London 4
    • Mexico City 2
    • Mumbai 1
    • Princeton 2
    • Singapore 3
    • Utrecht 1
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    Field Marketing Manager – UKI& Benelux

    backbase in the city!

    BACKBASE IN LONDON

    We established our base in the United Kingdom in 2013, choosing central London’s trendy Clerkenwell area. In a renovated diamond-cutting factory, you’ll find 16 of our sales and customer success colleagues working hard to transform banks into digital natives.

    Our cool, loft-style office is a 15-minute walk from the Thames River, St Paul’s Cathedral and all that Central London offers. Offering great transport links to the London Underground, trains and bike lanes, our office will keep you connected to both the city and its outskirts. 

    office london, backbase, summer party

    #youonlylivetwice

    CULTURE

    We are true to the fast-paced lifestyle of London with a lively social scene to match. Cocktail club on the first Friday of the month, giant board games, movie nights in the office with the original Agent 007 (as a graffiti) to keep us company. Ready to jump on board? 

    insurance

    Option to take up private health insurance for you and your family members.

    pension scheme

    Pension scheme with a 4.5% contribution matched by Backbase.

    training budget

    Specific budget for your personal development.

    clothing

    You can wear clothes you feel comfortable in.

    referral

    Referral bonus incentive for bringing the best talent.

    high spec equipment

    We provide all employees with high-spec Macs and tech set up

    find your next job
    at Backbase

    Location

    • Amsterdam 73
    • Atlanta 13
    • Bangalore 1
    • Boise 6
    • Bristol 10
    • Buenos Aires 1
    • Cardiff 18
    • Dubai 2
    • Frankfurt 5
    • Hyderabad 2
    • Johannesburg 1
    • Krakow 18
    • London 2
    • Melbourne 3
    • Mexico City 14
    • Princeton 2
    • Providence 1
    • Singapore 10
    • Tokyo 4
    • Toronto 10
    • Utrecht 2
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    Job radar

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    curious

    OUR VALUES

    We explore new routes. We don’t shy away from being critical of ourselves, our products and our industry. We are open, direct and always questioning the status quo; to keep on learning and keep ourselves and others on their toes.

    can do

    OUR VALUES

    No matter the challenge, we use our creative minds to find ways to make things happen. We are ambitious to be the best in class in the industry. Raising the bar. Pushing each other’s limits to bring out our best. We are determined & pragmatic. No Fluff. Just Stuff.

    entrepreneurial

    OUR VALUES

    We solve hard problems and look for new opportunities for growth. We inspire. We mobilize the right talent to succeed in our mission. We persevere where others would give up. We feel proud when our vision comes true.

    craftspeople

    OUR VALUES

    We are a company of builders, designers, makers, and doers, always open to learn and improve, shaping the future of banking together with our customers. We ask for feedback and constantly seek insights that make us better.

    together

    OUR VALUES

    We are strong. We come from all over the world and embrace diversity. We believe in open dialogue among a small team of people who trust one another, who are focused outside themselves. This way we create shared consciousness and shared authorship of ideas that no single person could have arrived at independently.

    curious
    can do
    entrepreneurial
    craftspeople
    together

    be the one
    we're looking for!

    apply now

    Field Marketing Manager – UKI& Benelux

    you applied
    what now?

    APPLICATION PROCESS

    Your upcoming steps in the hiring journey with us depend on the role that you have applied for, however, this is what you can expect. In the meantime, if you have any questions, please contact us at [email protected].

    Let’s Connect

    Your application just landed on our desk and one of the recruiters will get back to you as soon as possible.

    Let’s Meet

    Let’s find out how you and Backbase can work together. We’ll call you for an open discussion, so feel free to ask any questions that you might have.

    Let’s DeepDive

    The next step in your journey is to meet us in person. Our secret sauce is hiring people with different perspectives. Show us your special powers in a case or a technical test. Again, the process differs per role, your Recruiter will tell you all about it.

    Welcome to the family!

    It’s official – let’s make it happen together! We look forward to shaping the future of banking with you.

     

     

    recruiter

    MEET Veronique Kal

    be the one
    we're looking for!

    apply now

    Field Marketing Manager – UKI& Benelux

    find your next job
    like Field Marketing Manager – UKI& Benelux

    Location

    • Amsterdam 68
    • Atlanta 25
    • Boise 5
    • Bristol 9
    • Cardiff 16
    • Dubai 1
    • Frankfurt 4
    • Hyderabad 6
    • Johannesburg 1
    • Krakow 23
    • London 4
    • Melbourne 2
    • Mexico City 14
    • Princeton 1
    • Providence 1
    • Singapore 14
    • Sydney 4
    • Tokyo 3
    • Toronto 6
    • Utrecht 1
    radar, backbase

    Job radar

    No luck finding your job?
    Set up your personal job radar

    be the one
    we're looking for!

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    Field Marketing Manager – UKI& Benelux

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